La Salle de Danse
Crafting a more intuitive and visually expressive experience for a dance school, inspired by the vibe of the studio.
My role
Digital designer
Services Provided
UI/UX Design & Web Development
Technology Used
Figma & Wix
Year
2024
01
Overview
I redesigned the website of a local dance school to improve its usability and bring its brand identity to life. While the original site lacked clarity and felt outdated, the school’s vibrant personality shone through their performances, particularly the colourful, dramatic lighting seen in their dance videos. My goal was to create a site that matched that energy while making it easier for user, especially parents and new students, to navigate key information.
Initial website
Sitemap to understand the user flow and find ways to make it easier
02
In my approach it was important for me to focus on:
User-Centered redesign: I conducted informal interviews and usability checks with current students and parents to identify pain points in navigation and content clarity.
Visual inspiration from the stage: Drawing directly from the lighting and colour palettes in the school’s performance videos, I played around with a visual style that echoes the spotlight and dramatic contrasts of stage lighting. Which also made it easy to use photos from their shows as it perfectly fit in with the colours.
Clearer navigation: I restructured the sitemap and introduced cleaner menus with intuitive labels. Hoping to achieve less emails about where to find info and more time for dancing.
02: Wireframes to map out the screens
02.1: First concepts for the visual style
02.2: Visual inspiration from the danceshows
03
Results
Due to the client’s need to keep their website on Wix, the final implementation was limited by the platform’s design constraints. This meant that much of my work focused on translating the new sitemap, refining the layout, and applying updated color choices rather than fully recreating my prototype. While the final site differs visually from my original design, the redesign still resulted in a more organized, user-friendly experience with refreshed content and clearer navigation.
Check their version out here:
